Coach Week: Test Driving an Old Love
What’s Coach Week? Let me explain. About a month ago, I decided to launch a series of focused weeks of work to test drive a new career. I started with Writer’s Week, as that not only seemed like the obvious place to start, but at the time, I was really considering the day-to-day happenings of what it would be like to focus on writing a novel and being a “writer.”
It just so happens that I’m in the middle of editing my seventh romance novel and so Writer’s Week, as well as the idea of trying on a new career, came about at the right time to not only finish the first draft, but get through the second and now I’m onto the third. It created a momentum for me to follow through and make sure this book gets finished this year.
After the dust settled on a successful test drive, I started thinking about what’s next. I had several ideas, but one kept coming up and kept being reinforced in my conversations and interactions with people: coaching. And so I’m pretty excited to announce Coach Week.

Where Did Coach Week Come From?
The idea of Coach Week didn’t come out of nowhere. Coaching has been something I’ve done off and on for years. But right now, coaching keeps coming up in my life because of the inner work I’m doing to make the most of my creative sabbatical. I’ve been sharing a lot of insights on my blog about life, travel, work, family, ideas, dreams, fears, and so much more. It’s all wrapped up in this neat little package called a blog, but behind the scenes, there is so much more happening. So I want to share with you the iterations of Coach Week before I dubbed it Coach Week.
I’d been thinking about getting back into coaching as a business idea since I launched a program last year called $50K Consults. This 6-week program was meant to be a bridge for my consulting business during a quiet period of work. It also came about because $300K worth of contracts fell through the floor at the exact same time and I was re-evaluating my own business.
While I was re-evaluating my own business, I’d been asked by several people about “unscaling” as a way to rethink their businesses. I designed the program as the antithesis of scaling and more than a dozen people signed up. It was a really amazing experience, both for me and the participants. And when it was all said and done, I walked away from it like it was a fun experiment. Because it was. But I kept thinking how much I missed interacting with people like that. But that was just a thought…wasn’t it?
Exploring Thoughts and Making Meaning Out of Them to Move Forward
Turns out that a year later, I’m still thinking about coaching as the next thing I want to focus on, but because I’m not really making any hard and fast decisions right now, I decided to launch another 6-week program. This time about the work I’m doing here on this platform: reflection. I immediately fell in love with the idea of creating something people could sink their teeth into to become more self-aware and use self-reflection as a tool for personal and professional growth. I spent a couple of days working out the details, while also reflecting on whether or not this was the thing I wanted to focus on right now.
Did I want to launch another 6-week program?
Did I want to bring a year-long intensive opportunity to the platform?
Did I really want to identify as a coach again?
I mean, I am a coach. There’s probably no need to pretend I’m not. I get asked regularly for insight, advice, and perspective on situations, but the thing I actually do best when helping people consider their options in their lives is ask really great questions.
Leaving the Assumptions at the Door
As a natural critical thinker and someone who has studied coaching concepts, adult education, self-study and personal development for a decade (wow, I actually hadn’t realized it had been that long, but it’s been 12 years since I started formally exploring the self-help world), the reason people tag me in when they are struggling is because I ask impactful questions.
I don’t lead people to what I think they should do. I help them frame their options so they can make a choice. I can recognize my own bias in the process, which means I can hold the space for us both, and of course, I’m learning right along with the people I’m helping. Each conversation builds my skill set and helps me further understand myself and the world around me.
Think About it in a Different Way
Maybe that sounds a little froo-froo to you, and if so, that’s okay. Coaching is probably not your jam. But it’s absolutely my jam. Maybe it could be your jam. Maybe you’ve been curious about it. I’ve been coaching it in one form or another for a long time and it’s only been recently that the itch has really started to burn for more attention. In fact, I have been exploring starting a podcast as a way to help make meaning of this creative sabbatical so I can share even more of what I’m learning with people.
Would it be my first podcast? Nope. Not even close. But it would be the first time I’m doing it just for the sake of sharing something. Because it feels good to share, not because I need it to turn a profit. And that thought led me away from the new 6-week coaching program I thought I might launch by hanging a coaching shingle again and turned me toward something more aligned with what I’ve been doing over the last few months with this creative sabbatical: Coach Week.
What is Coach Week Really About?
Coach Week is a simple concept, but I have no doubt that it’s going to make waves in all kinds of ways with all kinds of people. The idea is that I’m going to open up my calendar for private, 1:1 coaching sessions FOR FREE for anyone that wants to work through something. This isn’t meant to be a sales funnel. I don’t have anything to sell you at the end of the call. It’s not meant to lead you down a path of signing up for more coaching. I haven’t decided yet if I actually want to do more coaching. But what I do want to do is try it on again and see how it feels now.
One of the major themes that has been coming up for me over the last few weeks is the idea of starting something from scratch. I’m no stranger to burning down something I’ve built just to build something else in its place, but this feels different. There’s something nagging at me right now about staying on track and continuing down a path I’ve successfully carved for myself with the skills and abilities I already have, or going in a completely different direction and starting from scratch.
What would it be like to have no idea what’s possible in a certain area of my life? Think: medical school. I don’t actually want to be a doctor, but I’d have no idea where to even begin to pursue something like that, so you can imagine the chaos that would create in someone’s life. I’m talking about what it looks like to stop being known for one thing and try being known for something else. What does that look like?
Good Questions Help Us Understand What We Really Want
These are just some of the questions I’ve been exploring while engaging in this creative sabbatical and it’s leading me in all sorts of places I hadn’t considered. Coaching is a great example of that. I thought I was done with it.
So why does it keep coming up?
Why, just when I decide to launch a new offer to try on coaching, does someone reach out and ask me for some coaching?
It didn’t just happen once. It happened twice. There’s something there. But it doesn’t mean I have to pursue it with any great vigour. I can let it be true and still decide to do something else in the end. The good news is that we’re nowhere near the end of this sabbatical so instead of launching a 6-week paid offer to bring coaching back into my life, I’m just giving it away.
I’m not doing this to test the market. I’m doing this for myself. I’m doing it for you, if it interests you. But really, I’m doing this to see how I show up with what I’ve learned since I gave up coaching as a formal career. I’m engaging in this opportunity because it is an opportunity and I am damn good at it. And I’m doing it because I love me some divine timing: I had been sketching out a landing page for my offer when I got a text from a friend asking for some help.
Thoughts, Feelings and Actions for the Win!
I don’t want to create a container for people to spend weeks with me. I want to create a safe space where we can work together to reflect on what’s happening right now and find the answers to the questions you have. I know what it’s like to be bothered by a nagging feeling that there’s something else. And so I’m not just talking the talk when it comes to making changes in my life, I’m actually exploring those feelings with action.
And I want to invite you along to do the same.
The capacity for growth inside people willing to do the work is endless. But we don’t all have to grow at the same time, or in the same directions. I don’t have a prescription for anyone’s life. But I do practice certain ways of thinking that allow me to parse and prioritize my thoughts so I can keep moving forward.
Coach Week is going to be fun. Not because I’m going to create an offer and sell it. Not because I am going to grow an email list. But because I’m going to connect with people who believe that their capacity for change is real and they want to tap into the thoughts and feelings that could help get them there. Quite simply, I’m doing this because I want to do it. And that’s plenty reason enough to do anything in this life.
What do you want to do?
What do you need to think or feel to do it?
I want to help.
Want to Participate in Coach Week?
If this sounds like the entire experience is right up your alley and you want to dig into something together, I invite you to book a FREE session with me. This isn’t a sales call and it’s not a consult. You don’t need to have a big question or even a problem to solve. This experience is right for you if you want to be able to think out loud with someone who asks great questions.
I won’t ask you to consider working with me when we’re done. I just want to wear a coaches hat for one week like I did with Writer’s Week. And I want you to come along with me. Click the button below to set up a time to connect with me. There are only 15 spots available for five days next week.
I don’t know where this is going to go, but I know it is going to be amazing. And life is so much better when we all give ourselves space to consider what’s possible.
The Fine Print: Coach Week is a one-time experience happening Monday, September 8 – Friday, September 12, 2025. The link shown above will be deactivated after September 12th. If you are interested in following along on my creative sabbatical, feel free to subscribe to my newsletter below. I’ll be making future updates and experiences like these available there as well.