$50K Consults

You’ve tried scaling. Now try something different. Growing your business doesn’t mean going wide. I can mean going deep. There are other ways to make your impact.

Are $50K Consults Really Possible?

Don’t take my word for it. These clients went from offering many products and services to seeing the simplicity and ease with which they can run their businesses!
“I loved how quickly we moved along and how straightforward the curriculum was. I was able to change my offer without humming and hawing for weeks.”
$50K Consults
Program Participant, Content Specialist
“I loved the 4-step system for building out the phases of my offer – the proposal template is AWESOME. I love the format and the simplicity of it for the user experience.”
$50K Consults
Michelle, Life Coach
heather deveaux instructional design heather at the lake
Hey! I’m Heather

I went from Selling $2k courses to closing $50k Deals

When I first launched my business, I sold a self-directed program teaching entrepreneurs how to create online courses in just 30 days. It was a great business model and an even better product, but I quickly realized that many of my clients were stuck in the same cycle of selling low-value offers. They were eager to launch online courses, but the truth was without a large audience or significant marketing dollars, they couldn’t count on cashflow selling those online courses. So I stopped selling my program.

That didn’t stop entrepreneurs from asking about it though.

Eventually, I made the switch to consulting services and I went from selling $2,000 courses to closing $50,000 deals. Implementing a repeatable system allowed me to anticipate cash flow and enjoy the freedom I craved. Now, when entrepreneurs ask about creating online courses, I tell them about how to scale their consulting businesses with high-ticket offers instead. And now I want to share my proven strategies for closing $50K Consults with you.

are you a service-based business owner ready to break the cycle of low-ticket offers and hourly rates to move into the world of Premium Consulting deals? Say Hello to $50K Consults.

Rethink Your Business Model

Uncover your unique value and repackage your business to sell premium, high-ticket deals.

Craft a Repeatable Framework

Clarify core activities that drive change for clients and develop your 4-step framework.

Build a $50k
Proposal

Focus on outcomes, not deliverables, to transform your offers into high-ticket deals.

Sure, creating an online course is easy…

But selling them is a royal pain in the ass.

Online courses have their place and I’ve found a nice little niche for myself creating training programs for non-profit organizations and corporations. My secret is selling complete, end-to-end solutions and I’ve designed my own 4-step system that gives me loads of time…and money. No matter the project, I create scale in my business without automation or an email list and without serving more than a handful of clients at a time. Which is a good thing, because as you can see, I like to spend as much time away from my desk as possible. I love to travel and be outside. Higher-paying clients mean I need to work less and can do the things I love more often. My clients pay me anywhere from $25k to $50k or more per project and I get a lot of questions from entrepreneurs about how I’ve been able to do this: make the switch, that is. Are you curious about how to make the switch too?

Heather Deveaux Instructional Design

Thank you, Heather. This program and your guidance was exactly what I was looking for and that my business needed. I’m so excited for 2025!

$50K Consults Participant
Create new pathways for success

Are you frustrated with low-ticket offers?

Struggling to find higher-value clients? Feeling overwhelmed by the thought of automation and maintenance to run an online course? Wondering if there’s a better way to lather, rinse and repeat your services? There is. Join the half-day workshop of $50K Consults now.

One-time Payment $449 CAD

The $50K Consults Intensive Workshop

This workshop is a 3-hour, high-impact workshop designed to maximize your existing offers and turn them into $50K Consults you can lather, rinse and repeat in 2025.

HAPPENING WEDNESDAY, JANUARY 15, 2025 @ 6-9 PM AST (5-8 PM EST)

I’ve done the hard work for you: I figured out how to leverage my consulting services without having to create massive funnels, automate email lists, or spend hours on social media trying to fill my client roster. Here’s how we’ll do this, together.

What & When

Wednesday, January 15, 2025 @ 6-9pm AST (5-8pm EST) $449 CAD

A no-nonsense workshop designed to help you rethink your business and do things differently in 2025

  • 3-hour live workshop delivered via Zoom (recording available)
  • All tools, templates, worksheets, examples and checklists to bring your $50K Offer to life
  • 1:1 coaching session (30 minutes) to help streamline and focus your efforts into the new year
heather deveaux instructional design
Bonus Package

Close $50K Consults with These extra tools

You’re already getting loads of face time with me, training, coaching and advice about how to restructure your offers to go from low-fee to high-ticket. Plus, you’ll get these extras for joining me on this journey.

01

Proposal & Contract Templates

Get plug-and-play templates for creating high-ticket consults

02

Custom Industry Samples

Reference tiered service packages from your industry for fast focus

03

Onboarding Blueprint

Don’t stress over onboarding new clients anymore with a 3-step system

Think $50K Consults Won’t Work For Your industry? Think Again. Here are just some of the ways you can rethink your business model and bring in more cash while working less.

Every second entrepreneur I talk to about online courses is a social media marketing expert. And with good reason: There are loads of businesses that need help. But selling content by the post or even monthly packages can be tiresome. If you’re thinking about creating a course to offer a DIY solution, consider this instead: offer a comprehensive management system with a proprietary framework you use to run your business right now. You probably don’t even realize you’re doing it! Charge $25K, $30K or even $50K per year to the right client.

Photography is a lucrative business but you can max out pretty quickly when selling photo packages. Rather than charge a few hundred dollars or even a few thousand for one photo shoot to one individual, consider charging for ongoing photography services. Think about businesses that need a high turnover of photos: influencers, brands, and even training companies wanting to use their own images for copyright. Charge 10x more than you’re charging now with $50K Consults.

Sure, scaling your 1:1 coaching business to a group coaching program seems like the next right step, but you’re still stuck in that loop of marketing to many people, just to fill a few seats in a group program. Rethink your business model and focus on building retreats for corporations, booking quarterly events for $25K or more. You can provide additional follow-up or coaching and make it a $50K Consult.

You’re already delivering high-quality, high-ticket consulting but you can’t break free of the long turnaround times for responding to RFPs, following-up and following-up some more, and want to know where your next client is coming from. By developing a unique-to-you, repeatable framework focusing on specific skills, not all skills, you can narrow your focus. Offer easy-to-understand tiered packages that take your consulting from $10K to $50K in 3 easy steps.

Business coaches love to sell skill-building courses, but building that email list takes time and energy you just don’t have anymore. Sure, you could create an online course or you could increase the volume of your group program, but there is a better way. Create high-ticket intensives, masterminds or fractional coaching for larger groups: think Chambers of Commerce. Reach groups that have more than one business present. Develop a 4-step system to deliver programs to them without the added headache of creating a sales funnel and sell it for $30K-$50K per cohort.

Creating on-demand, online courses probably seems like the right answer for a corporate trainer already dialed into the world of large deals, but reconsider the one-off nature of these transactions and the time that goes into preparing them. When you develop a 4-step system you can deliver the same outcomes in new ways. Don’t just offer an online version of your 2-day workshop, build a 6-month mastery program that sells for $40K – $50K.

Artists often struggle to find high-paying clients and price pieces low to attract buyers. This can lead to a high churn of pieces but not much financial reward for the effort it takes to bring an idea to life. Beyond teaching others how to paint in classes or workshops or licensing your art to organizations that sell it for even less than you do, what else is there? Developing your own $50K Consults system means you are in control of your work and your financial health. Instead of offering 1:1 sales, consider developing corporate art packages, boutique or custom home installations, or a consulting package for collaborative art installations.

Move away from low-priced offers that drain your time and energy and move toward a clear system for closing high-ticket deals.

!

heather deveaux

Want a little something extra?

sure you do.

When you join me in $50K Consults, I’m going to give you one more bonus. You don’t just want higher-paying clients. You want time to do the things you love. So I’m going to give you the checklist I used to take two months off and drive across Canada in 2022. Maybe you want a proper summer vacation, or you want a few extra days each month to do nothing at all. The choice will finally be YOURS!

More than an upgrade

$50K Consults is more than just another workshop to help you grow your business. It’s a complete system designed to help you reduce your workload, expand your impact on the world, and increase your cash flow so you can start to enjoy some of that freedom you were promised when you signed up to be an entrepreneur. It’s around here somewhere…

Shift Your Focus

Gain confidence in structuring your offers to bring in maximum financial return with less work.

More Time and Flexibility

Know ahead of time what work you need to do and when so you can fill your calendar with bucket list items instead of meetings.

Lather, Rinse, Repeat

Be proud of taking control of your work while ensuring the highest quality of care for your clients.

Serve Your Audience

Understand full-service pain points clients have that you can solve with high-ticket packages and proposals.

Redefine Proposal Writing

Clarify communication in your proposals so it’s easy to understand and see what clients get.

Consistent Cash flow

Get clear on how much money you need so you can maximize your workload and call it a day.

heather deveaux

Your Next Sale Could Be Your First $50K Consult

I’ll teach you how to restructure your offers, build repeatable systems, and find the hidden gems of opportunity in places you’ve never thought to look. All in just 3 hours. Let’s build your $50K Consults. Together.

One-time Payment: $449 CAD

Frequently Asked Questions

The $50K Consults half-day workshop is a group program designed to help service-based business owners scale their services without using online courses or group coaching methods. Through my proven 4-step system, you’ll learn how to turn your expertise into high-ticket, premium offers—taking you from low-price offers to $25K, $30K and even $50K deals.

Great question. I’ve been creating and selling educational products for over 20 years in 8 countries across 4 continents. I created thousands of hours of training content for companies large and small, but it’s the entrepreneur who struggles the most with positioning online courses. Even with all of my experience creating courses, selling them was a pain. I finally listened to my clients after years of selling on-demand courses and created a high-ticket offer that bought me time and freedom but more importantly, allowed me to create real cash flow I could count on. The best part? My clients don’t think twice about my prices. They see the value in what they’re getting in return. Let me show you how to do the same with yours.

While the program is perfect for consultants, it’s designed for any service-based business owner looking to scale, including coaches, creatives, corporate trainers, and other professionals who offer services or expertise. If you’re tired of low-ticket offers and want to secure bigger deals, this program is for you.

You don’t need previous experience with high-ticket clients. This program will guide you step-by-step, showing you how to develop a scalable system, structure your proposals, and confidently pitch premium services—even if you’re just starting with larger offers.

The choice is yours when you create a $50K Consults offer! Once you know what you’re selling and you understand the incredible value clients see in your new proposals, you can bring others on to help you deliver the work. One model for scaling is to create trainer packages to teach others what you know, but it’s not necessary and you don’t need to take on that added expense if you don’t want to. You can be highly successful running your consulting company on your own. I’ll show you how!

It’s great if you have existing clients that you are currently serving. That means you have some time to learn to implement $50K Consults without worrying about rushing to close that first deal. But the truth is, as soon as you see how easy it is to restructure your low-ticket offers, you’ll be rushing those clients on to your new offers and celebrating your new systems and cash flow.

The half-day workshop version of the program is 3 hours in length delivered via Zoom. After the session, you will receive instructions on how to book your 1:1 coaching and support session that lasts 30 minutes. After the workshop, you’ll want to invest a few hours in updating your offer online, developing your proposals and make those offers!

You can email Heather with any questions you have.

This program focuses on helping you develop and pitch high-value services, not marketing strategies. While I’ll give you tools to write winning proposals and approach ideal clients, the program does not include marketing funnels – you won’t need them. Instead, it focuses on leveraging your expertise to create premium packages that clients can’t resist.

The goal is to equip you with the tools and confidence to secure high-ticket deals. You’ll have a repeatable framework you can use again and again to refine your offers and land premium clients. Some students may secure a high-paying client during the program, while others will do so afterwards. You may choose to implement a stepped pricing system to work your way up to $50K deals but either way, you’ll have everything you need to make it happen.

Yes, my industry is large enough and deep enough that I am happy to work with other instructional designers and course creators to streamline their businesses into ones they love to run. I’m not worried about creating competition in my industry: we all have different skills, knowledge, and abilities, networks, unique experiences and strengths we bring to the table.